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For retailers

Tradeplace helps retailers save time, sell more, and manage all their brands in one place — free of charge.
From unified portals and the Digital Sales Assistant to real‑time ordering and always‑current product information, we connect you directly to manufacturers with the tools you need to boost sales and simplify operations.

  • All your brands in one login — free, fast & 24×7
  • Boost sell‑out — Digital Sales Assistant in POS & planning tools
  • Trade in real time — orders, stock & delivery tracking
  • Always up‑to‑date — prices, product info & marketing content

Tradeplace is free of charge for retailers

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>500 Million

messages processed in 2025
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>30

brands available
24-7 Business Icon

24/7

available

Trusted by many manufacturers worldwide, every day

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Siemens
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Solutions for Retailers

With three distinct solutions spaces, we help you connect to manufacturers with data connections that best suit your business.
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Portals

All your brands. One login. Smarter selling tools.

Access every participating manufacturer’s portal in one place — free, fast, and 24/7. Use the Digital Sales Assistant to replace printed brochures, manage localised product assortments, and boost sell‑out — fully integrated into leading POS and kitchen planning software .

Portals Hub
Portals Hub connects your business directly to the manufacturers’ portals for placing and managing orders easily per brand and always up-to-date product information and assets.
Digital Sales Assistant
Sell smarter. Digital Sales Assistant empowers retailers during the kitchen planning process to guide consumers confidently towards an order while protecting sales margins.
My selection
With My Selection, you can deliver a personalized offer specifically prepared for the consumer during consultation. It generates a website for each offer, accessible through a QR code or URL.
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Connect

Order, track & trade in real time.

Place orders, check stock, track deliveries, and receive updates instantly via automated connections with all your brands. Operational costs for the Message Hub are minimal compared to traditional EDI, and real‑time transactions open the door to new business models like drop shipping, home delivery, and long‑tail assortments without stockholding.

Message Hub
The Message Hub solution gives retailers instant access to manufacturers. It eliminates costly one‑to‑one EDI links, manual order handling, and multiple system maintenance
Message Converter
The Message Converter enables standard Tradeplace connections without the need for retailers to apply the TradeXML industry standard in their own retailer systems.
Connect Bridge
Within the Connect ecosystem, Connect Bridges are ready‑made integrations that link the Tradeplace TradeXML protocol directly into the everyday systems used by you — from ERP and CRM to kitchen planning tools, point‑of‑sale platforms, and more.
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Content

Always up to date

Get real‑time product information, marketing content, pricing, and stock direct from manufacturers — always current and accurate, with no manual updates needed.

Content Hub
Access product data files in csv, xls and other formats, manually or via automated exports, for a host of applications such as website, ERP or CMS updates, content migrations or to support your installation teams.
Content Portal
Content Portal is a centralized repository for you to download necessary product assets.
Content Bridge
Content Bridge delivers product data from manufacturers directly into your retail systems - automatically, in the exact format you need.
TradePI Standard
The TradePI standard provides cross brand standardization of product data. Comprehensive framework for the exchange of product information, ensuring consistency, accuracy, and up-to-date data for both retailers and manufacturers.

News

12 January 2026
As of the 25th of August, Liebherr customers in Germany can reach the new Liebherr B2B portal via the Portals Hub. Liebherr dealers now have maximum flexibility in creating...
30 December 2025
As of the 25th of August, Liebherr customers in Germany can reach the new Liebherr B2B portal via the Portals Hub. Liebherr dealers now have maximum flexibility in creating...
IFA
30 December 2025
As of the 25th of August, Liebherr customers in Germany can reach the new Liebherr B2B portal via the Portals Hub. Liebherr dealers now have maximum flexibility in creating...

Tradelog

Support central

Your hub for help, updates, and documentation about Tradeplace solutions. Multi-lingual support via online content, live-chat or email. 
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Portals
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Connect
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Content
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Digital Sales Assistant
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Kitchen Planning Software