About
Tradeplace
Founded in 2001 by a consortium of manufacturers who recognized the need to make doing business easier for everyone, Tradeplace now has over 25 years of experience in optimizing the digital value chain.
Since then, Tradeplace B.V. has become an independent company based at Schiphol, The Netherlands. Tradeplace now provides advanced, standardized and easy to implement cloud based B2B Commerce & Content solutions that increase revenues and reduce costs.
The Tradeplace team works diligently every day to enhance its solutions portfolio and co‑innovate with manufacturers and retailers, delivering new solutions shaped by market demands and customer needs.
.jpeg?width=1200&height=1600&name=WhatsApp%20Image%202025-02-06%20at%2008.58.09%20(1).jpeg)
> 20
team members
> 35.000
retailer users in Europe
>500.000.000
transactions in 2025
Select Position
.png?width=600&height=600&name=Profilepicture%20-%20Tradeplace%20-%20Martijn%20Smelt%20logo%20(1).png)
Maximillian Franz
Solutions Owner Content & AI
News
12 January 2026
As of the 25th of August, Liebherr customers in Germany can reach the new Liebherr B2B portal via the Portals Hub. Liebherr dealers now have maximum flexibility in creating...
30 December 2025
As of the 25th of August, Liebherr customers in Germany can reach the new Liebherr B2B portal via the Portals Hub. Liebherr dealers now have maximum flexibility in creating...
30 December 2025
As of the 25th of August, Liebherr customers in Germany can reach the new Liebherr B2B portal via the Portals Hub. Liebherr dealers now have maximum flexibility in creating...
Tradelog
News
14 January 2026
In the final months of 2025, we’ve been busy transforming Tradeplace.com into a more powerful, user-friendly gateway to the services our customers rely on every day. Our mission?
10 December 2025
CARAT and Tradeplace digitize entire sales and ordering process Schiphol, 11.12.2025. Software manufacturer CARAT and Tradeplace, the European B2B platform for the household...
24 September 2025
How are things going at Tradeplace? Koen van der Post, Operations Manager at Tradeplace, gives a quick update on recent operational progress. “Things haven’t been slow for us...
29 May 2024
We are thrilled to announce the expansion of the ATAG Belux B2B portal, which is now also featured on the Belgium and Luxembourg Tradeplace Portal Hubs (Single-Sign-On Portals)....
6 May 2024
CDA is delighted to present the new B2B e-commerce portal, which is strategically designed to boost retailers’ ordering efficiency and access to product information. CDA B2B...
25 October 2023
Customer experience for retailers To improve the retailer experience, Hisense Gorenje Germany recently launched a new B2B portal that is fully integrated with Tradeplace's single...
23 September 2023
unveiling tradeplace´s latest We are excited to extend an exclusive invitation to "Comm Connect," Tradeplace's online event where we will be unveiling our latest cutting-edge...
14 January 2026
In the final months of 2025, we’ve been busy transforming Tradeplace.com into a more powerful, user-friendly gateway to the services our customers rely on every day. Our mission?
17 December 2025
As we close 2025, we reflect on a year of digital growth and invite you to share your perspective in a short 30–60 second survey to help shape Tradeplace in 2026. We want to take...
9 September 2025
For over 35 years, the Küchenmeile has been the place to to be for Europe's kitchen industry. It's unique not only for it's week long program, but also for its geography: the...
3 August 2025
The IFA in Berlin 5-9 September 2025. For over 100 years (!!!) the IFA has been the perfect place in Europe for the electronics industry the meet, greet and show what they offer....
.gif)
6 May 2025
Tradeplace is presenting the Digital Sales Assistant integrated into Carat at the Kuechenwohntrends, 7 to 9 May in Salzburg, Austria. The Digital Sales Assistant is one of our...
4 April 2025
Tradeplace is proud to announce its membership with the Association of Modern Kitchen (AMK), the trade and service association representing a cross-section of the kitchen...
24 March 2025
Tradeplace is presenting the Digital Sales Assistant integrated into Carat at the MHK living & style, 28&29 March 2025 in Berlin, Germany. The Digital Sales Assistant is one of...
13 March 2025
Tradeplace is presenting the Digital Sales Assistant at the Alliance Küchen-Kompetenz-Tagen 15-16 March 2025 in Messezentrum Rheinbach How can you enhance the kitchen planning...
23 December 2024
As we approach the end of 2024, we want to take a moment to thank you for your partnership and support. Your commitment has made this year truly remarkable for Tradeplace! In our...
6 October 2024
We connect commerce Tradeplace is proud to announce the successful launch of our innovative Digital Sales Assistant at the prestigious Küchenmeile 2024. This state-of-the-art...
24 September 2025
How are things going at Tradeplace? Koen van der Post, Operations Manager at Tradeplace, gives a quick update on recent operational progress. “Things haven’t been slow for us...
18 February 2024
Tradeplace B.V. and Simar Automatisering B.V. introduce the "PPC:Simar" to reshape the digital integration of manufacturers and retailers. Tradeplace BV, in cooperation with Simar...
17 December 2023
Tradeplace BV is pleased to announce the successful pilot launch of the Tradeplace Direct Connection integration with Cyncly/Compusoft Winner at City Küchen Zöllner, a reputable...
23 September 2023
unveiling tradeplace´s latest We are excited to extend an exclusive invitation to "Comm Connect," Tradeplace's online event where we will be unveiling our latest cutting-edge...
24 July 2023
Leading Italian appliance manufacturer SMEG, renowned for its distinctive appliance designs, is now expanding its use of Tradeplace's Direct Connection platform across Europe. ...
10 February 2023
Kitchens and bathrooms are complex products, consisting of anything between 50 to 500 components. Bringing these together at the right moment, at the right place, and at scale is...
14 January 2026
In the final months of 2025, we’ve been busy transforming Tradeplace.com into a more powerful, user-friendly gateway to the services our customers rely on every day. Our mission?
24 September 2025
How are things going at Tradeplace? Koen van der Post, Operations Manager at Tradeplace, gives a quick update on recent operational progress. “Things haven’t been slow for us...
18 February 2024
Tradeplace B.V. and Simar Automatisering B.V. introduce the "PPC:Simar" to reshape the digital integration of manufacturers and retailers. Tradeplace BV, in cooperation with Simar...
23 September 2023
unveiling tradeplace´s latest We are excited to extend an exclusive invitation to "Comm Connect," Tradeplace's online event where we will be unveiling our latest cutting-edge...
Tradelog
11 February 2025
The roll-out of the new Tradeplace Portals hub continues! Czech Republic, Italy, Hungary, Poland, Slovakia and Slovenia will be launched 12th of February 2025 New Portals hub The...
4 February 2025
The roll-out of the new Tradeplace Portals hub continues! Bulgaria, Croatia, Romania and Serbia will be launched 5th of February 2025 New Portals hub The Tradeplace Portal has...
13 January 2025
The roll-out of the new Tradeplace Portals hub continues! Germany will be launched 15th of January 2025 New Portals hub The Tradeplace Portal has been redesigned with state of the...
7 January 2025
The roll-out of the new Tradeplace Portals hub continues! The Nordics and Baltics countries will be launched 8 January 2025 New Portals hub The Tradeplace Portal has been...
5 December 2024
Portals Hub Haier enabled for Tradeplace Portals Hub Service We’re pleased to announce that Haier has joined the Portals Hub Service in Switzerland, extending our comprehensive,...
News
12 January 2026
As of the 25th of August, Liebherr customers in Germany can reach the new Liebherr B2B portal via the Portals Hub. Liebherr dealers now have maximum flexibility in creating...
30 December 2025
As of the 25th of August, Liebherr customers in Germany can reach the new Liebherr B2B portal via the Portals Hub. Liebherr dealers now have maximum flexibility in creating...
30 December 2025
As of the 25th of August, Liebherr customers in Germany can reach the new Liebherr B2B portal via the Portals Hub. Liebherr dealers now have maximum flexibility in creating...
30 December 2025
As of the 25th of August, Liebherr customers in Germany can reach the new Liebherr B2B portal via the Portals Hub. Liebherr dealers now have maximum flexibility in creating...
Tradelog
11 February 2025
The roll-out of the new Tradeplace Portals hub continues! Czech Republic, Italy, Hungary, Poland, Slovakia and Slovenia will be launched 12th of February 2025 New Portals hub The...
4 February 2025
The roll-out of the new Tradeplace Portals hub continues! Bulgaria, Croatia, Romania and Serbia will be launched 5th of February 2025 New Portals hub The Tradeplace Portal has...
13 January 2025
The roll-out of the new Tradeplace Portals hub continues! Germany will be launched 15th of January 2025 New Portals hub The Tradeplace Portal has been redesigned with state of the...
7 January 2025
The roll-out of the new Tradeplace Portals hub continues! The Nordics and Baltics countries will be launched 8 January 2025 New Portals hub The Tradeplace Portal has been...
5 December 2024
Portals Hub Haier enabled for Tradeplace Portals Hub Service We’re pleased to announce that Haier has joined the Portals Hub Service in Switzerland, extending our comprehensive,...