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Tradeplace_SICON_Content

Content

Content ready. Get instant access to accurate, high-quality product content from leading brands, always up-to-date.

  • Receive rich product data directly from brands.

  • Always accurate, no manual updates needed.

  • Choose the data to export, in which format, and when.
  • Save time with automatic content delivery.

  • Enhance product pages and boost sales.

Tradeplace solutions are free of charge for retailers.

 

Content AI (1)
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>50.000

Monthly catalogue downloads
tradeplace-manufacturer

>20

Brands available

28

Countries

Trusted by many manufacturers worldwide, every day

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Content Solutions

Content Hub is the content source for you and your colleagues. All content comes straight from the source: your favorite brands.
Content Hub
Tradeplace_Content_Hub

Content

Content Hub

Access product data files in csv, xls and other formats, manually or via automated exports, for a host of applications such as website, ERP or CMS updates, content migrations or to support your installation teams.

Content Hub is your retailer-ready workspace to get product data across brands and channels.

  • Centralized, standard content across vendors provides a single source of truth.
  • Channel-ready outputs and templates simplify publishing to all touchpoints.
  • Versioning, approvals, and audit trails keep data accurate and compliant.
  • Automated workflows speed go-to-market and reduce manual tasks.
  • Seamless TradePI integration offers a scalable, cost-friendly setup for retailers.
Tradeplace_Content_Portal

Content

Content Portal

Content Portal is a centralized repository for you to download necessary product assets.

  • No need browse several different manufacturer portals.
  • Brand-consistent assets for multiple channels ensure you can create a cohesive customer experience.
  • Automated asset delivery by brands lets you participate in brand campaigns on time.
  • Images, videos, manuals, and marketing assets easily filtered through different criteria.

Tradeplace_Bridge_Content

Content

Content Bridge

Content Bridge delivers product data from manufacturers directly into your retail systems - automatically, in the exact format you need. It handles conversions, attribute mapping and scheduled updates, so you no longer have to manage manual uploads, inconsistent files or missing information. The result: clean, system-ready data that fits seamlessly into your PIM, ERP or e-commerce platform.

What this means for you:

  • Automated product data delivery tailored to your system requirements
  • Standardised formats for smooth PIM, ERP and shop integration
  • Attribute mapping aligned to your internal product structure
  • Less manual work and fewer errors in daily operations
  • Faster updates for product pages, catalogues and planning tools

With Content Bridge, you always receive accurate, structured and up-to-date product information - without additional effort on your side.

Tradeplace_TradePI

Content

TradePI Standard

Provides cross brand standardization of product data. Comprehensive framework for the exchange of product information, ensuring consistency, accuracy, and up-to-date data for both retailers and manufacturers.

TradePI 4 forces

  • Created by: Retailers, Manufacturers, Solution providers and standardisation & classifications associations.

  • TradePI Standard data output is categorized in 4 main groups: Basics, Green, Features and Marketing.


Are you interested in the relevant structure for your organization? 

We consistently rely on modern digital solutions that make everyday work easier for our retail partners.

The connection with Tradeplace improves information availability, accelerates processes, and provides noticeable relief in day-to-day operations.
Martin Ludwig
Head of Business Area Western Europe, Liebherr-Hausgerate Vertriebs- und Service GmbH

This case study shows how Inventum improved retailer accessibility and scaled digital collaboration through Tradeplace Portals Hub.

In just one year, we achieved over 30% share of voice on Tradeplace and processed more than 10,000 orders through the Tradeplace Portals Hub solution, demonstrating how Tradeplace...
Niels van der Wel
CEO Inventum

It is crucial for our business that our up-to-date product information makes it to the shop floor.

Tradeplace helps us with that. With Tradeplace solutions, we have a 24/7 'hotline connection' with nearly twenty thousand retail points across Europe. They have visibility into...
Krish Sekaran
Ecommerce Manager Europe, Electrolux

News

26 August 2026
Tradeplace will be at IFA 2026. Meet our team in Berlin and explore how connected commerce can help you reduce costs, increase revenues and make everyday business simpler. From...
We are excited to announce that DAP (Digital Asset Portal) has been relaunched as a standalone solution under the name Content Portal. This relaunch focuses on improving the user...
Let’s Talk Innovation, Opportunities & Everyday Challenges EuroCucina 2026 will be a highlight of Salone del Mobile week at Fiera Milano Rho in Milan from 21 – 26 April. This...

Tradelog

3 March 2026
TradePI 26.5.0 (PI 18) is a major update of the TradePI standard. This release improves multilingual support introduces a cleaner identifier-based structure, and strengthens...
25 December 2023
The TradePI standard is a collaborative effort facilitated by Tradeplace, and it is defined and supported by four key market forces to ensure it meets the broad needs of the...

Support Central

Your hub for help, updates, and documentation about Tradeplace solutions. Multi-lingual support via online content, live-chat or email. 
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