Just as many other major European brands had done already, Miele Netherlands has now signed up with Tradeplace’s Product Information Management System (PIMS).
Better Product Information support for retailers
By signing up with Tradeplace, Miele now has the option of offering a variety of data formats to support the product information on-boarding process. With Miele now available on the PIMS platform, trade partners can update their back-end systems in the same way they did previously with the other brands available on the platform.
Tradeplace’s PIMS allows manufacturers to share accurate and up-to-date product information with retailers, and is free of charge for retailers. All product information originates with the manufacturer which is considered industry-wide to be the most reliable.
Premium brand showcasing in every channel
One of the challenges for Miele was to get the right product information in the right format and widely available for every retailer. The Tradeplace ‘Do It Yourself’ option enables retailers to connect with Miele and use the right product information directly in their marketing and sales process.
Tradeplace met Miele’s requirements
Selling a premium brand means offering sufficient high resolution images, extensive product descriptions and product information that is 100% accurate. Tradeplace was able to meet all of Miele Netherlands’ requirements thanks to PIMS.
And PIMS offers more
How it works
The way it works is simple: manufacturers upload their complete product information to Tradeplace and retailers can download what they need in the format of their choosing. All information is available in a multitude of flexible formats and requires no extra effort from manufacturers.